Ecommerce is nothing new but finding ecommerce web developers & packages can be somewhat tricky if you do not know what you want for your ecommerce store. So let’s not forget to be up to date on the latest trends happening in ecommerce without feeling left out.
What do you know about Augmented Reality or AR?
They say it is the new trend now for ecommerce; preferably the retail industry. Simply put, AR integrates digital information with the user’s environment in real time.
Let’s take an online fashion store as an example.
Imagine you are visiting your favourite online fashion store determined to purchase their latest items on the site. While checking through the clothes, even with the images of the models in place , you feel a little less tempted to order just yet because you do not know how it looks on you.
But AR makes it all posible for you just being on your couch. You simply have to point your phone on yourself to try on these virtual items.
And how cool is that & don’t get me started with the convenience you feel rather than going to the physical store to try out because you were unsure of the product.
Chatbots to improve the shopping experience…wait a minute it is not completely new is it?
Experts say that up to 80% of shops use chatbots now. It is a must have too if you are to meet your customers online. I mean let’s get real you can’t be there for your customers 24/7 unless you have personal assistants working in shifts to provide a streamline experience for your customers.
So what is new here, with chatbots becoming more intuitive, they can act like personal assistant bots to your customers with personalised experience such as using previous data to help you figure out the new products that you would like when shopping with the store once again..
On-site personalisation & how it helps to create a personalised user experience for your customers!
Onsite personalisation such as showing similar items to your previous purchases,geolocation based offers, are the new trend on ecommerce and experts say they see an increase of 25% of revenue growth if you use advanced persoalisations for your customers.
“As brands harness and leverage more data, they’ll be able to create incredibly relevant experiences for shoppers that feel tailor-made.” says Kaleigh Moore, freelance writer and ecommerce specialist.
Can subscriptions help you retain your customers?
We know Netflix & a lot of renowned tech & service companies provide monthly subscriptions; but what if it becomes the norm.
Experts say that many companies will adopt the subscription model because it will keep the customers coming.
So if you are a retailer or any business provider, it might be your chance to streamline your cash flow with customer subscriptions while improving customer loyalty.
What if there are more ways to pay than what we have now?
It is not going to make much difference right, because I have my credit card which is literally a one-stop payment method for any platform. But is it the same for every customer?
Some use cash on delivery, some use debit cards,some have to do bank transfers,mobile payments and the list goes on.
What if there is a method to create a unique ID for you, where you just have to provide that ID at the checkout which points to a centralised wallet service that would securely store all your payment info, shipping and billing addresses, preferences etc.
These trends are just emerging and it is not necessary to jump into the pool of early adopters if you do not have enough funds. But it is always good to be updated on these trends on behalf of your business & when the time is right, you will know exactly what you have to do.
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